Five pillars. One team.

Each pillar stands on its own. Together, they compound. Run end to end by senior strategists, the same person on your kickoff call is the person doing the work.

01

Strategic Support

Quarterly planning, full-funnel thinking, weekly performance reviews.

We sit alongside your team as a strategic operator, not a vendor running a single channel. Quarterly roadmaps, weekly performance reviews, and the judgment to know when to scale, when to hold, and when to kill. We help you decide where to spend the next dollar across every pillar below.

  • Quarterly strategy review with a named senior strategist
  • Weekly performance reviews tied to pipeline and revenue
  • Cross-pillar prioritization: where does the next dollar go?
  • Full-funnel attribution modeling beyond last-click
  • Direct strategist contact, no account-manager layer
02

Website Optimization

CRO, page speed, landing-page builds, conversion analytics.

The fastest path to better paid-media ROI usually isn't a new campaign, it's a better landing page. We rebuild forms, fix Core Web Vitals, and wire conversion analytics so every channel knows what actually converts. Often the highest-ROI work we do in the first 30 days.

  • Landing-page audits with prioritized fixes
  • Conversion-rate optimization on traffic that already converts
  • Page speed and Core Web Vitals remediation
  • Form architecture and lead-qualification flows
  • GA4 and server-side tracking rebuild (GTM Server when needed)
03

SEO & AEO

Rank in Google. Get cited in ChatGPT, Perplexity and AI Overviews.

Traditional SEO for Google's search results, plus Answer Engine Optimization for the AI-generated answers quietly cannibalizing organic clicks. Both built around the same content strategy, because the queries an AI engine cites and the queries Google ranks are increasingly the same.

  • Technical SEO audit and remediation: canonicals, schema, sitemaps
  • Content strategy for commercial-intent and informational keywords
  • AEO playbook: llms.txt, FAQPage schema, citation-worthy content
  • On-page optimization: title, meta, internal linking
  • Monthly tracking of rankings and AI-engine citations
04

Paid Media Management

Google Search, Meta, YouTube, retargeting. Managed daily.

Where the senior-strategist DNA shows up most directly. Account architecture rebuilt around your CRM, Smart Bidding fed real revenue signals instead of form fills, and aggressive negative-keyword management. Plus Meta, YouTube and retargeting in the same accountable scope.

  • Full account rebuild: campaign structure and audience design
  • CRM offline conversion imports: HubSpot, Salesforce, Follow Up Boss, KvCORE
  • Performance Max with branded-query exclusions and value-based bidding
  • Meta, YouTube and retargeting alongside Google Search
  • Daily bid and budget management by a senior strategist, not an AI dashboard
05

Social Media Management

Content cadence, community building, audience partnerships.

Organic social as a demand-creation pillar, not an afterthought. Editorial calendars tied to the buyer-decision moments paid media misses, community building that compounds over time, and audience-aligned partnerships that earn real attention instead of borrowing it.

  • Editorial calendar across LinkedIn, Instagram, TikTok and X
  • Content production: short-form video, carousels, written posts
  • Community engagement and audience-building partnerships
  • Influencer and creator collaboration sourcing and management
  • Cross-pillar amplification: social fed back to SEO and paid

Pick one. Or get all five.

We run single pillars when that's the right shape, and all five for clients who want one team, one strategy, one accountable contact.

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